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London Eye

The London Eye
Riverside Building
County Hall
Westminster Bridge Road

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About Us

South Bank London

South Bank is London’s cultural and creative district. Nestled along the river Thames, South Bank is an area of incredible history, architecture, culture and regeneration. Previously an industrial and forgotten part of the capital, South Bank's cultural origins lie in the 1951 Festival of Britain. Now it is home to some of the countries top cultural venues and tourist attractions, such as The National Theatre, Southbank Centre, London Eye and SEA LIFE Aquarium, and makes South Bank one of the most popular and diverse areas of London to visit. 

You can discover the unique story of South Bank and our amazing venues, attractions and businesses below.